Sustainable Mobility in Portugal
Beyond its activity, BNP Paribas in Portugal’s commitment to sustainable development is a key element of its strategy.
Perfectly aligned with the Group’s approach, BNP Paribas in Portugal is committed to having a responsible attitude towards civic, economic, environmental and social issues. It is also asked from our employees that they abide by these values and commitments.
BNP Paribas pays close attention to the environmental impact resulting from its banking activities all over the world. The Group has drawn up and implemented detailed policies relating both to its day-to-day functioning and to sensitive fields of industry, and supports environmental initiatives through the BNP Paribas Foundation.
Arval Portugal, one of the Group’s subsidiaries, supports a large number of social action organizations. Throughout 2013, along with other Group entities, Arval will collaborate with the Second United Nations Road Safety Week to launch several road safety ad campaigns.
One Responsibility, multiple commitments
BNP Paribas Cardif, one of the Group’s subsidiaries present in Portugal, structures its corporate social responsibility (CSR) policy as a priority to be met in five key areas:
- responsible insurance products
- respect for customers
- social commitment
- respect for the environment and natural resources
- respect for human rights
Respect for the environment and natural resources
In Portugal, BNP Paribas Cardif works on several projects that contribute to protecting the environment: Projecto Tampinhas is one of them.
Projecto Tampinhas collects plastic bottle caps for different recycling purposes. The project began in 2009 as a request from an employee who needed orthopedic material for a family member. BNP Paribas Cardif decided to act upon this cause by encouraging employees to collect plastic covers of water bottles, yogurt, and other for recycling.
This initiative has persisted over time. Today, bottle caps continue to be collected and are then delivered to a recycling institution. Still today, the money earned is used to purchase orthopedic material for financially disadvantaged people.
This activity is very interesting: it helps raise environmental awareness among employees, while BNP Paribas Cardif pursues a social cause.
Moreover, BNP Paribas Cardif has for a long time only relied on recycled paper instead of white paper, and constantly develops initiatives to encourage the public to do the same.